When you look at sales as it is an exchange, getting your first apple for free to sell makes a lot of sense.
If you won’t get a free apple – you won’t be able to sell it.
This raises a question: how do you get a free apple?
There are many situations in this life: some are born rich, some are born poor, some are born with resources and some are not.
Free apple is simply a thing you produce yourself: it can be a book, or a blog, or something that doesn’t cost you anything to produce and has some value in the market.
When producing your first free apple be sure it has demand in the market because otherwise you will be producing rotten apples which have no demand.